Retail giant SM has rolled out an array of Sinulog-themed festivities at SM City Cebu and SM Seaside City Cebu, promising a lively celebration through religious exhibits, culinary feasts, and musical events running until January 19.
The malls’ installations feature the Sto. Niño Exhibit at Seaview Wing from January 8 to 19, and the OSA Niño Exhibit at Cube Wing Atrium from January 10 to 21—both honoring the Holy Child. At SM City Cebu, the Islands Souvenirs Sinulog Playground hosts “cut-and-style” stations through January 26 to help shoppers create their ideal festival attire.
Food enthusiasts can explore StrEATS of Cebu at SM City Cebu’s lower ground level until January 19, while SM Seaside City Cebu will launch the AweSM Lechon Festival at the City Wing Atrium on January 13.
A dedicated Fiesta Fair, running until January 19 at SM City Cebu’s lower ground level, spotlights Cebu’s finest pasalubong and crafts.
Visitors can also enjoy performances at SM City Cebu’s AweSM Groove Grounds from January 8 to 19 and join the Skypark Party at SM Seaside City Cebu on January 18 and 19 starting at 5 p.m. The malls have set up photo spots—bears in Sinulog costumes at SM City Cebu’s North Wing Atrium on January 10–12 and January 17–19 at 3 p.m., as well as the AweSM Artscape in SM Seaside City Cebu from January 13–28.
Animal lovers can watch colorful pet parades at SM City Cebu on January 12 (2 p.m.) and at SM Seaside City Cebu on January 17 (2 p.m.), while running enthusiasts can sign up for the Cebu Marathon on January 12 at the SM Seaside Complex.
Festivities culminate on January 19 with a grand fireworks display at SM Seaside City Cebu (9 p.m.) and the Soundwave Party at SM City Cebu (7 p.m.). Shoppers are also treated to discounts of up to 50% during the AweSM Cebu Sale from January 13–19.
CebuLifestyleChannel.ph